Director eCommerce

Date: Jul 31, 2019

Location: Mississauga, ON, CA, L5T 2P9

At Rogers, we connect Canadians to a world of possibilities and the memorable moments that matter most in their lives. Every day we wake up with one purpose in mind. To bring loved ones together from across the globe. To connect people to each other and the world around them. To help an entrepreneur realize her dream. A sports fan celebrate a special moment.

Because we believe connections unite us, possibilities fuels us, and moments define us.


  • Be a key contributing member of the Ecommerce senior leadership team; providing thought leadership to drive a strategy for sustainable profitable growth for
  • Lead the Ecommerce user experience team (developers and analysts)
  • Develop a rigorous data-driven roadmap of enhancements to drive improved customer experience and site productivity across all key digital platforms (desktop, tablet, mobile)
  • Understand and continuously monitor key website metrics (e.g. major traffic sources, purchase conversion funnel, bounce rates, etc) in order to develop a deep understanding of customer behaviour and to drive continuous improvement and revenue growth
  • Work closely with digital marketing and web merchandising teams to maximize productivity of website traffic generated through marketing activities (SEM, SEO, email, affiliates, etc)
  • Act as key liaison between the Ecommerce business and IT teams; prioritize capital investments based on expected impact on site revenue and customer experience; develop business cases and other documentation to support capital investments; support development of website enhancements
  • Ensure that productivity of end to end purchase conversion funnel is maximized; quickly identify opportunities for improvement; initiate and drive short, medium and long term enhancements to grow sales
  • Continually monitor industry best practices from a user experience perspective and measure the against best in class
  • Design, build and manage an in house usability testing program to gather feedback from existing and prospective customers


Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 59 Ambassador Dr (096), Mississauga, ON 
Travel Requirements: Up to 10%
Posting Category/Function: Digital & eCommerce
Requisition ID: 137928
Together, we'll make more possible, and these six shared values guide and define our work:
  1. Our people are at the heart of our success
  2. Our customers come first. They inspire everything we do
  3. We do what’s right, each and every day
  4. We believe in the power of new ideas
  5. We work as one team, with one vision
  6. We give back to our communities and protect our environment

What makes us different makes us stronger. Rogers has a strong commitment to diversity and inclusion. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential. At Rogers, we value the insights and innovation that diverse teams bring to work. We work with our candidates with disabilities throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You can also reach out to our team at to begin a conversation about your individual accessibility needs throughout the hiring process.

Posting Notes:  [[req_strategyPage]] 


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