Digital Sales Strategist

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Date: Feb 14, 2019

Location: Toronto, ON, CA, M4Y 2Y5

At Rogers, we connect Canadians to a world of possibilities and the memorable moments that matter most in their lives. Every day we wake up with one purpose in mind. To bring loved ones together from across the globe. To connect people to each other and the world around them. To help an entrepreneur realize her dream. A sports fan celebrate a special moment.

Because we believe connections unite us, possibilities fuels us, and moments define us.


Digital Sales Strategist - Toronto




Rogers Digital Media is seeking a Digital Sales Strategist to increase sales against radio's digital assets, and all Rogers digital products in our Toronto market. Reporting to the Director, SMB Sales and working with radio and tv sales in Toronto and Regional Ontario, this individual will be at the forefront of planning and executing effective, strategic digital advertising solutions for small and mid-size businesses.



Identifying and responding to client sales opportunities involving digital and integration between broadcast and digital assets.

Brainstorming, planning and presenting integrated and digital campaigns with Radio and TV Sales Account Managers.

Act as a digital ambassador in the Rogers Media landscape, attending client meetings as the subject matter expert.

Creating and updating digital sales packages

Manage the inventory available on Rogers brand websites in order to maximize revenue, and actively promote the sale of all branded digital opportunities associated with the radio station brands that you represent

Communicate and work with radio sales teams throughout the project cycles

Quarterback the execution of all campaigns

Generate post digital campaign recommendations and regularly update all digital sales packages.

Develop timelines for clients and manage all digital deliverables

Liaise with internal team members and departments

Monitor digital sales using CRM, provide regular forecasting and plan to hit targets



Post-secondary education, preferably in media, marketing or business-related discipline

Minimum 3 years digital media experience.

Strong oral and written communication skills

Ability to work effectively under pressure in a fast paced environment

High level of attention to detail and excellent follow-up skills

Solid understanding of business professionalism and the ability to work in a team environment

Strong organizational skills with the ability to handle multiple priorities

Strong software skills including competence with MS Office - Word, PowerPoint, Excel, Outlook

Knowledge of comScore Media Metrix, Omniture Analytics an asset

Knowledge of IAB Guidelines

Experience with CRM


Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 1 Mount Pleasant (083), Toronto, ON 
Travel Requirements: Up to 10%
Posting Category/Function: Sales & Media
Requisition ID: 126143
Together, we'll make more possible, and these six shared values guide and define our work:
  1. Our people are at the heart of our success
  2. Our customers come first. They inspire everything we do
  3. We do what’s right, each and every day
  4. We believe in the power of new ideas
  5. We work as one team, with one vision
  6. We give back to our communities and protect our environment

What makes us different makes us stronger. Rogers has a strong commitment to diversity and inclusion. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential. At Rogers, we value the insights and innovation that diverse teams bring to work. We work with our candidates with disabilities throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You can also reach out to our team at to begin a conversation about your individual accessibility needs throughout the hiring process.

Posting Notes:  [[req_strategyPage]] || [[country]] || ON || Toronto || [[mfield2]] ||


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