Producer Original Content SN

Come play a key role in building the future of Sports & Media! Everyone wants to be part of a transformational team – and that’s exactly what we’re building at Rogers Sports & Media. A team that innovates and a team that wins.


At Rogers Sports & Media we are committed to creating and growing teams that are digital-first, fast-moving and bold-thinking and are focused on delivering impact with everything they do. Our impressive collection of assets includes media properties, sports teams, sports events & production, venues, e-commerce platforms and a close connection with our Connected Home and Wireless team. Collectively, we touch the lives of 30 million Canadians every month!


Not only is our business strong, but so is our culture. We genuinely care about each other and working in an environment that allows each of us to bring our best authentic selves to work. That starts with our firm commitment to a diverse, inclusive and safe workplace. We’re also dedicated to giving back by using our media megaphone to help Canadians who need it most. Our team is All IN on diversity and inclusion – find out more at


This role has been posted in locations where we have a Rogers corporate site. We encourage qualified candidates from across the country to apply who can reasonably commute  to one of these locations.


As we grow our team, the well-being of our team members remains our top priority. To ensure the health and safety of our team members, including those in the recruitment process, our team members are working from home, and are equipped to do so safely and efficiently.


Are you up for the challenge and the fun?  If so, consider the following opportunity!



What you will do:


  • Develop content ideas and experiences that help bolster Sportsnet’s different platforms. Help develop new ways to showcase our main properties such as NHL, Toronto Raptors and Blue Jays.

  • Ideate, execute, and deliver digital-first original content executions with a focus on custom delivery for digital/social platforms (YouTube & Sportsnet’s social media platforms).

  • Create, produce, and edit original content using such content creation tools as Adobe Premiere, After Effects and Photoshop.

  • Utilize “live” content studio tools such as Wirecast and OBS to produce live executions on Sportsnet YouTube channel and social platforms.

  • Collaborate with Social Strategy team to create original content that resonates across our digital platforms.

  • Continuously “push the envelope” in the creation of content ideas and executions that can be monetized  

  • Work directly with editors both internal and external, when necessary, to produce content

  • Contribute to creative brainstorms for new original and branded content opportunities.

  • Work with RSM Innovation team to create new, engaging content experiences for our Sportsnet audience and followers.



What you will bring:


  • A natural curiosity and a drive to win.

  • Acceptance of a unique culture that respects others, has fun and values innovation.

  • A digital-first mindset with bold and strategic thinking that places our audience at the forefront of our direction.

  • Passion and natural ability to generate engaging content across our social media platforms.

  • Knowledge and understanding of sports betting, social media and popular culture.

  • No fear of failing but can move on quickly in order to ensure we are constantly innovating our approaches.

  • A deep knowledge of all content platforms and the best ways to leverage each one when connecting with our audiences.

  • A strong sense of personal ownership and experience working in a high-performance environment.

  • A passion and belief in the power of analytics.

  • An excellent ability to build relationships and engage with the Sportsnet team and external partners/stakeholders.

  • Aptitude to develop a big idea but know how that translates to lots of ‘big little ideas’ to address a brand’s challenges in a way that is entertaining, relevant and compelling. 

  • Ability to integrate existing as well as emerging digital trends and tools to enhance content.

  • An embrace for change while generating fresh and creative perspectives with an ability to multi-task.

  • Acting in a truthful manner while valuing direct and honest communication with all levels of the organization.

  • An ability to work under pressure in a fast-paced, deadline-driven, multi-faceted environment with minimal supervision and keen attention to detail.

  • Live television or stage experience is a benefit, offering a strong, effective on-air presence.

  • Control room and field production experience an asset.

  • Scheduling flexibility to work nights/weekends/overtime as well as some travel, when necessary.



Here’s what you can expect in return:


  • A competitive salary and benefits that include access to our Employee Share Accumulation Program, Retirement Benefits and a variety of other perks including 50% off Rogers services and Blue Jays tickets.

  • A manager who deeply cares about your development and long-term career at Rogers.

  • A team that trusts and wants to win together.

  • Smart and accomplished colleagues who are focused on both the “what” and the “how”.

  • Flexibility to work from home even after the pandemic ends.

  • Your choice of hardware and software (iPhone or Android/Mac or PC etc.).

  • As we grow our team, the well-being of our team members remains our top priority. To ensure the health and safety of our team members, including those in the recruitment process, some of our team members are working from home, and are equipped to do so safely and efficiently.


As a condition of hire, all new employees will be required to provide proof of vaccinations against COVID 19. Any request for an exception under Human Rights legislation must be supported by evidence to be considered by Rogers on a case by case basis.


Please click here to review conditions that may qualify for medical exemption to the COVID-19 vaccine.


What makes us different makes us stronger. Rogers has a strong commitment to diversity and inclusion. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential. At Rogers, we value the insights and innovation that diverse teams bring to work. We work with our candidates with disabilities throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Rogers FAQ.

Schedule: Full time
Shift: Variable
Length of Contract: Not Applicable (Regular Position)
Work Location: 1 Mount Pleasant (083), Toronto, ON 
Travel Requirements: Up to 25%
Posting Category/Function: Broadcasting & Production
Requisition ID: 245141
Posting Notes:  Rogers Sports & Media 





Toronto, ON, CA

Being a Rogers team member comes with some great perks & benefits including:

· Health & well-being benefits
· Donation matching
· Paid time off for volunteering
· Wealth Accumulation including: Pension plan & Employee stock options
· Generous employee discounts
· Leadership development, Mentorship, and Coaching programs

Looking for career guidance and inspiration?

Catch up on the latest episodes of For the Love of Work podcast with Dr. Sonia Kang.

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