Segment Manager, Wholesale

At Rogers, we connect Canadians to a world of possibilities and the memorable moments that matter most in their lives. Every day we wake up with one purpose in mind. To bring loved ones together from across the globe. To connect people to each other and the world around them. To help an entrepreneur realize their dream. A sports fan celebrate a special moment.

Because we believe connections unite us, possibilities fuel us, and moments define us.


As we grow our team, the well-being of our team members remains our top priority. To ensure the health and safety of our team members, including those in the recruitment process, our team members are temporarily working from home.

Rogers for Business is looking for passionate, goal-oriented individuals to join this winning team. The Segment Manager, Wholesale is an exciting opportunity to make a difference as we continue to grow in this unique customer segment.

The Segment Manager is a pivotal member of the Wholesale marketing team. Creating marketing assets and programs that demonstrate the value and position of the products and services we offer to wholesale customers is the main accountability for this role. Based on the Wholesale strategic plan, the Segment Manager will build a marketing plan to deliver customer and revenue growth.

Fundamental to the success of this role is a strong understanding of the Wholesale customer segment. These customers have different service and technical requirements than enterprise customers. The importance of relationships is very high with Wholesale customers.

What you'll be doing:

  • Create and execute annual marketing plan for the wholesale segment
  • Design and execute customer events and conference sponsorships
  • Design marketing and promotional campaigns tailored to the wholesale segment
  • Build relationships with the wholesale sales team, product management and other partners across the organization
  • Act as the subject matter expert within Marketing, Product and Services for the Wholesale segment

What you bring to the role:

  • Combination of experience or training that has allowed the successful candidate to understand telecom services and customer needs in this segment
  • Combination of experience or training that has allowed the successful candidate to understand what marketing can do to demonstrate the value and differentiation of Rogers for a Wholesale customer
  • Comfort and confidence partnering with Sales leaders and Clients
  • The successful candidate must be organized and focused
  • The successful candidate should be creative and results oriented
  • Excellent communications and presentation skills


Schedule: Full time
Shift: No Selection
Length of Contract: Not Applicable (Regular Position)
Work Location: 333 Bloor Street East (824), Toronto, ON 
Travel Requirements: Up to 10%
Posting Category/Function: Marketing & Marketing Research / Analysis
Requisition ID: 238707
Together, we'll make more possible, and these six shared values guide and define our work:
  1. Our people are at the heart of our success
  2. Our customers come first. They inspire everything we do
  3. We do what’s right, each and every day
  4. We believe in the power of new ideas
  5. We work as one team, with one vision
  6. We give back to our communities and protect our environment

What makes us different makes us stronger. Rogers has a strong commitment to diversity and inclusion. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential. At Rogers, we value the insights and innovation that diverse teams bring to work. We work with our candidates with disabilities throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Rogers FAQ.

Posting Notes:  Sales & Marketing 





Toronto, ON, CA Brampton, ON, CA Montreal, QC, CA Ottawa, ON, CA Burnaby, BC, CA Moncton, NB, CA Calgary, AB, CA

Being a Rogers team member comes with some great perks & benefits including:

· Health & well-being benefits
· Donation matching
· Paid time off for volunteering
· Wealth Accumulation including: Pension plan & Employee stock options
· Generous employee discounts
· Leadership development, Mentorship, and Coaching programs

Looking for career guidance and inspiration?

Catch up on the latest episodes of For the Love of Work podcast with Dr. Sonia Kang.

Job Segment: Telecom, Telecommunications, Manager, Marketing Manager, Technology, Management, Marketing, Research