Senior Manager, Co-Marketing Partnerships

At Rogers, we connect Canadians to a world of possibilities and the memorable moments that matter most in their lives. Every day we wake up with one purpose in mind. To bring loved ones together from across the globe. To connect people to each other and the world around them. To help an entrepreneur realize their dream. A sports fan celebrate a special moment.

 

Because we believe connections unite us, possibilities fuel us, and moments define us.

 

As we grow our team, the well-being of our team members remains our top priority. To ensure the health and safety of our team members, including those in the recruitment process, our team members are working from home, and are equipped to do so safely and efficiently.

 

Come play a key role in building the future of innovation in Canada. Everyone wants to be part of a transformational team – and that’s exactly what we’re building at Rogers. A team that innovates and a team that wins. Founded in 1960, we have grown to become a leading technology and media company providing the very best in wireless, residential services, and media to Canadians and Canadian businesses.

 

At Rogers we are committed to creating and growing teams that are digital-first, fast-moving, bold-thinking and are focused on delivering impact in everything they do.  Our world class network offers wireless connectivity across Canada, and we are the market leader in 5G for both coverage and reliability.  Our fibre network also supports millions of customers with high-speed Internet, TV and Smart Home Monitoring -  we offer the fastest and most consistent network in the areas we serve. Our impressive collection of assets includes a wide range of media properties, sports teams, sports events & production, venues and e-commerce platforms.  Through our three brands Rogers, Fido and chatr, we provide Canadians with choice and value on a variety of plans to meet their needs and connect them to what matters most.  Between our consumer, enterprise and media brands we touch 30 million+ Canadians every month from coast to coast to coast!

 

Not only is our business strong, but so is our culture. We genuinely care about each other and we’re committed to fostering an inclusive and diverse workplace at Rogers so all of our team members can bring their whole selves to work. We have employee resource groups that build awareness and a culture of allyship for equity-seeking groups, including groups representing People of Colour, LGBTQ2S+, Indigenous Peoples, Persons with Disabilities and Women. We all bring something different, and we know what makes you different makes us great.

 

We believe in challenging work, rewarding opportunities and giving back to make a positive impact for Canadians who need it most.  When our team learns, grows and reaches their true potential – we can make more possible.  At Rogers, your journey is filled with limitless possibilities, and you can build the future you want with us.

 

Let’s make your possible at Rogers.
 

What you will do:

 

  • Provide strategic direction for the design & execution of the Co Marketing program to drive brand awareness and incremental sales growth

  • Develop and refine the structural process and governance to ensure smooth and seamless execution of partnership programs

  • Identify and qualify potential partners against our strategic pillars and business priorities

  • Lead the development of partner marketing strategies and campaigns with cross functional partners (Brand & Technical enablement teams)

  • Develop partner marketing tools and ensure that partner programs meet marketing objectives

  • Deliver on both sales and revenue growth targets by line of business

  • Influence priorities and roadmaps with cross functional partners to deliver new capabilities

  • Evaluate new marketing technologies to identify the latest features and tools available to drive innovative partner programs and fulfillment opportunities

  • Foster a test and learn environment by piloting programs with A/B testing to understand the ability to accelerate contact and conversion

 

What you will bring:

 

  • 5+ years experience in Co Marketing or partnership programs

  • 5+ years of managing highly-complex digital marketing programs including hand on experience working with marketing technology platforms

  • 5+ years of experience and knowledge of best practices in current demand generation tactics of B2C/Telco is an asset

  • Experienced in Lead generation and management strategies and tactics

  • Superior organizational skills

  • Superior thinking, reasoning, and other cognitive abilities

  • Proven stakeholder management abilities

  • Ability to multitask in a deadline driven environment

  • Excellent oral and written communications skills and presentation skills

  • Ability to take initiative and work autonomously; able to lead by influence across a wide breadth of stakeholders

  • Entrepreneurial spirit with a collaborative and proactive approach to problem solving

  • Bachelor’s degree in Marketing, Communications or related field preferred

 

As a condition of hire, all new employees will be required to provide proof of vaccinations against COVID 19. Any request for an exception under Human Rights legislation must be supported by evidence to be considered by Rogers on a case by case basis.


Please click here to review conditions that may qualify for medical exemption to the COVID-19 vaccine.

 

 

Schedule: Full time
Shift: Day
Length of Contract: Not Applicable (Regular Position)
Work Location: 333 Bloor Street East (824), Toronto, ON
Travel Requirements: None
Posting Category/Function: Marketing & Marketing Communication
Requisition ID: 249826
 
Together, we'll make more possible, and these six shared values guide and define our work:

  1. Our people are at the heart of our success
  2. Our customers come first. They inspire everything we do
  3. We do what’s right, each and every day
  4. We believe in the power of new ideas
  5. We work as one team, with one vision
  6. We give back to our communities and protect our environment

 

What makes us different makes us stronger. Rogers has a strong commitment to diversity and inclusion. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential. At Rogers, we value the insights and innovation that diverse teams bring to work. We work with our candidates with disabilities throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Rogers FAQ.
 
Posting Notes:  Corporate

 

 

 

Location: 

Toronto, ON, CA

Being a Rogers team member comes with some great perks & benefits including:

· Health & well-being benefits
· Donation matching
· Paid time off for volunteering
· Wealth Accumulation including: Pension plan & Employee stock options
· Generous employee discounts
· Leadership development, Mentorship, and Coaching programs

Looking for career guidance and inspiration?

Catch up on the latest episodes of For the Love of Work podcast with Dr. Sonia Kang.


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